In this free webinar, you will learn everything about how customers actually make their buying decisions and what we can do to influence them in our favour.
- Who is driving the decision making at your customer? What is the influence of procurement?
- How does a typical buying process look like?
- How does the human brain handle decisions? What about rational and emotional components?
- Why do so many sales messages fail in influencing the customer's decisions?
Fri, April 17, 11:30 EDT (~30 minutes)
(08:30 PT, 09:30 MT, 11:30 EDT, 16:30 BST, 17:30 CEST)
"The Secrets of Customer Decision Making"
Christopher S. Kälin, CPP APMP Fellow,
Author of 'The Ultimate Bid and Proposal Compendium'
Please note: only limited seats available