CSK 3B library

Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures

Title:	Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures
Categories:	Graphics and Design
BookID:	152
Authors:	Dan Roam
ISBN-10(13):	9781591843191
Publisher:	Portfolio
Publication date:	2009-12-29
Edition:	1
Number of pages:	320
Language:	English
Rating:
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Description:	Product Description An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world." The workbook teaches readers how to: •Improve their three "built-in" visual problem solving tools. •Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. •Instantly improve their visual imaginations. •Learn how to recognize the type of problem to choose the best visual solution. If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.

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