about CSK

Meet our team

A small partner team with a global network of specialists.

partners

The people you will work with

Christopher S. Kaelin

Christopher S. Kälin

Managing Partner, CPP APMP Fellow

Christopher S. Kälin is a global authority in bid and proposal management and the author of The Ultimate Bid and Proposal Compendium, which has become the number one reference book for bid and proposal managers across the planet.

He is the founder and managing partner of CSK Management. He works with companies around the world to win strategic deals and improve their success rates, and has helped them generate over 50 billion dollars in business across many industries, including IT, telecoms, defence, transportation, financial industries, event organisation, gambling and business outsourcing.

He was co-founder and chairman of the German-speaking APMP chapter and regional director for Europe/Africa. He is APMP-certified at professional level (CPP APMP), holds the micro certifications BW-M, ES-M, GR-M, PW-M and AI-M, and was an APMP/APMG approved trainer for 15 years. In 2013 he received the prestigious Fellows Award. He developed the BidMaster™ framework and the Storyline Method™, and graduated in Business Administration and Information Technology from Zurich University.

Klaus Pohlmann

Klaus Pohlmann

Partner, CF APMP Fellow

Klaus Pohlmann is a partner at CSK Management with in-depth knowledge in bid and proposal management, acquired across various international companies over the past 20 years.

He has held positions at EDS, Sharp Electronics, Logica, Lufthansa Systems and Computacenter. His experience ranges from qualifying opportunities and leading and coaching international bid teams to negotiating contracts with customers and partners. His specialities are risk management, process improvement, international business development and on-site coaching of bid teams.

Klaus graduated in Economics from the University of Applied Science Giessen-Friedberg. He is a certified member of APMP and served as chairman of the German-speaking chapter; in 2017 he was awarded the APMP Fellows Award.

Kathryn Potter

Kathryn Potter

Partner (UK and AUS office), CP CAP APMP

Kathryn is an experienced bid and proposal professional with experience as a writer, reviewer and bid manager, gained across finance, IT outsourcing, recruitment, professional services, construction and rail.

She works with clients to improve their bid processes and efficiency by examining existing processes and systems and recommending how best to leverage these and where new systems might be of use. She is a certified APMP Practitioner and Capture Practitioner and has presented at APMP UK, APMP European and APMP digital marketing conferences.

Her interest in training and best practice is reflected in her role as a lecturer on the Bid Coordinator Apprenticeship programme in the UK, and she contributes to Bidding Quarterly and to Bid Solutions’ panel of experts on reusable content and content management.

Rita Mascia

Rita Mascia

Partner (CSK Italy) & Associate (CSK UK), CP CAP APMP

Rita is an accomplished bid and proposal management leader with over 25 years’ experience securing complex, multi-partner contracts across public, private, not-for-profit and international markets. She is one of the few APMP-certified professionals globally, with deep knowledge in strategic bidding, capture planning and building high-performing proposal functions.

She has led bid transformation programmes for global organisations, scaling capability, improving win rates and embedding structured governance and strategy. Her career spans professional services, central government, digital transformation, rail, transport and manufacturing, and she has supported SMEs to embed bid management as a core growth enabler.

Rita served as Director of Certification on the APMP UK chapter board (2015–16), was a 2019 Individual Impact Award finalist and contributes regularly to Bidding Quarterly. Based in Italy, she leads CSK Italy, bringing the BidMaster™ programme and CSK methodologies to European and international clients.

the wider bench

Our experts and specialists

CSK has access to over 20 consultants with a wide spectrum of specialised skills. All consultants have significant industry and consulting experience that brings hands-on value to our clients.

To provide you with best practice know-how on a global scale, we can access our international network of first-class bid and proposal consultants and partner companies — in the UK, USA, Australia / New Zealand, South Africa and beyond.

We are here for you. Globally.

Tell us where you are and what you need to win.