The Ultimate Bid and Proposal Compendium

Library

Contact Us

CSK Calendar

Jobs

Online Store

CSK Training Portfolio

The Ultimate Bid and Proposal Compendium

Library

Contact Us

CSK Calendar

Jobs

Online Store

CSK Training Portfolio

CSK 3B library

Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline

 
Title:      Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline
Categories:      Sales, Networking and Business Development
BookID:      175
Authors:      Marylou Tyler , Jeremey Donovan
ISBN-10(13):      9781259835643
Publisher:      McGraw-Hill Education
Publication date:      2016-08-15
Edition:      1
Number of pages:      256
Language:      English
Rating:      0 
Picture:      cover
Description:      Product Description

The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout bestseller hailed as a “sales bible” (Inc.com)

If your organization’s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline ― whether you’re a sales or marketing executive, team leader, or sales representative.

Based on the acclaimed business model that made Predictable Revenue a runaway bestseller, this powerful approach to B2B prospecting will help you to:

• Identify the prospects with the greatest potential
• Clearly articulate your company’s competitive position
• Implement account-based sales development using ideal account profiles
• Refine your lead targeting strategy with an ideal prospect profile
• Start a conversation with people you don’t know
• Land meetings through targeted campaigns
• Craft personalized e-mail and phone messaging to address each potential buyer’s awareness, needs, and challenges.
• Define, manage, and optimize sales development performance metrics
• Generate predictable revenue

You’ll learn how to target and track ideal prospects, optimize contact acquisition, continually improve performance, and achieve your revenue goals―quickly, efficiently, and predictably. The book includes easy-to-use charts and e-mail templates, and features full online access to sample materials, worksheets, and blueprints to add to your prospecting tool kit.

Following this proven step-by-step framework, you can turn any B2B organization into a high-performance business development engine, diversify marketing lead generation channels, justify marketing ROI, sell into disruptive markets―and generate more revenue than ever. That’s the power of Predictable Prospecting.


Please past text to modal
We use cookies

We use cookies on our website. Some of them are essential for the operation of the site, while others help us to improve this site and the user experience (tracking cookies). You can decide for yourself whether you want to allow cookies or not. Please note that if you reject them, you may not be able to use all the functionalities of the site.