This 2 or 3-day course is suitable for all members of bid/proposal teams. Participants learn about the BidMaster™ framework with lots of practical examples and exercises. The course covers the entire bid process, including the RFP, the proposal strategy, writing the text and submitting the proposal.
As well as equipping them with essential rules, we take participants through the entire process using real examples. This allows participants to get to know a series of tools and concepts and practise putting them to use systematically using checklists, templates and methodological approaches.
Content
- Preparing to bid (was can/should I prepare before the RFP is released?)
- Understanding the buyer’s side
- RFP analysis and deciding whether or not to bid
- Proposal planning, putting together a team, proposal strategy and document structuring
- Setting a price/winning price
- The Message Tree – convincing storylines
- Phrasing and structuring a proposal text, including style guidelines The final proposal (formatting, creating a PDF, printing, packaging, etc.)
- Negotiation and bid presentation (only BidMaster™ Standard)
Method
- 2-day or 3-day interactive workshop with up to 15 participants
(respectively 6 or 9 online sessions of 1-2 hours) - Short inputs and practical tools
- Exercises and practical examples
- Specific, structured feedback from the course leader and participants
- Optional: Live deal coaching (see below)
Duration
- B1A. General BidMaster™ “standard”: 3 days or 9 online sessions of 1-2 hours
- B1B. General BidMaster™ “compact”: 2 days or 6 online sessions of 1-2 hours
(without proposal presentation and negotiation)
Pre-qualification
none
Languages
English, German